# Source Tracking

Source Tracking allows you to create unique links for "sources" that you specify, so that you can track where orders have come from. You might use them to:

- Generate unique affiliate links to track how many tickets your partners have sold

- Test the performance of paid advertising campaigns

- Find out which sales have come via Twitter

## How to set up a source

You'll see Source Tracking in the left-hand menu. Click on this and then on **+ Add new**.

![The New Source settings in Tito. The details are filled in to track sales that come from Twitter.](https://downloads.intercomcdn.com/i/o/196480699/a8d5ed7a81a63bf1ed9e47a9/Add+source.png?expires=1793387700&amp;signature=8762683357f0babe5e6260dc99705c38b11d987b5b92e7fc52f5f2df4d32ce62&amp;req=dSkhEsF%2Bm4hWFb4f3HP0gGRoI%2FCF7Bv8ufpK%2Bc4leASXiZwX6G1ohledh5VT%0ABRJLDjNvz52W3j7fUA%3D%3D%0A)

## Using Source Tracking with the event homepage

When you save a source, a unique referral link to your event homepage is generated, with the source code appended at the end: `?source=example` .

![The Source summary page in Tito showing source details and a referral link.](https://downloads.intercomcdn.com/i/o/196481853/eb4e342e6fa00cecceb79cbb/Source+link.png?expires=1793387700&amp;signature=0a71621f7efbbc9acb6b3ee7a3f014b6694bc657620a6ee72f2706fb489ce2a2&amp;req=dSkhEsF%2FlYRcFb4f3HP0gOLZxbq21mU%2BmgUGtKzY%2BE65Z3XHTYXPbQ8Ju7tn%0AbvBtewI3fmdh2uivcQ%3D%3D%0A)

You can copy and share this, for instance in a tweet, and any purchases made via that specific link will be tracked against that source in your Source Tracking reports (under **Reports** in the left-hand sidebar).

## Using Source Tracking with the widget

If you're using the [Tito Widget](https://ti.to/docs/api/widget/#tito-widget-v2) on your own website, you can still use Source Tracking, but it will involve setting up specific landing pages on your site.

For instance, you could create a version of your Tickets page that you share on Twitter, and you can pass the `source` attribute through the widget, so that any orders placed using that specific widget are recorded against a specific source in your reports.

```
<tito-widget event="ultimateconf/2013" source="twitter"></tito-widget>
```

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Still need help? Search our [FAQs](https://help.tito.io/en/collections/2781-faqs-for-organisers) for instant answers. You can also leave a message for our support team by [email](mailto:support@tito.io) or in-app, and we'll get back to you by the next working day.

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