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Can I add a marketing opt-in to the checkout flow?
Can I add a marketing opt-in to the checkout flow?

How to add an additional checkbox under the GDPR section

Vicky Carmichael avatar
Written by Vicky Carmichael
Updated over a week ago

This requires our beta Opt-Ins feature. Contact us to request access.

If you've enabled our Data Protection features, you will see a data privacy section is included on the checkout form:

The Tito checkout screen. The Data privacy statement is linked and accepting it is mandatory to complete a purchase.

Attendees have to accept this before they can continue to payment, so it should only be used for agreeing to your Terms, not for things where the attendee can choose whether or not to opt in, such as consenting to receive marketing emails.

For this, we do have a beta feature you can use to display additional optional checkboxes underneath the mandatory data privacy checkbox.

First, you need to contact us to enable the Opt-Ins feature for you. Once we do, you will see an Opt-ins menu item appear in the left-hand sidebar.

Click on this and add your first opt-in. Give the question a name and, optionally, a description. You also need to explicitly attach this opt-in to tickets, otherwise it won't be displayed. Once you save, the checkout form will look like this:

The Tito checkout with an optional checkbox where ticket purchasers can opt-in to announcements and offers via email.


If you have any follow-up questions, drop us a line at or chat to us in-app and we’ll get back to you as quickly as we can.

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